Create your Google Play account and invite OpenCourt
Set up the Google Play account your branded (white-label) Android app is published under, and invite OpenCourt.
Just like on the App Store, your branded app on Google Play is published under your business's name, and Google requires the business behind the app to own the developer account. You create the account, verify your organization, then invite OpenCourt in — and we handle the build, submission, and every update after that.
Two things make Google Play different from Apple:
- The registration fee is USD 25, one time, ever (Apple is USD 99/year).
- Verification runs on your Google payments profile + D-U-N-S number, and the legal details on both must match exactly — most delays come from a mismatch.
Before you begin — gather these
- Your organization's legal name and address, exactly as officially registered.
- Your D-U-N-S number — the same free, nine-digit business ID you used for your Apple account (Google requires it for organizations too). If you don't have one yet, get it first — via Apple's lookup tool it takes about 5 business days; requesting directly from Dun & Bradstreet can take up to 30 days. Your D-U-N-S legal name and address must match your Google payments profile exactly.
- A Google Account for the company — use a company email, not someone's personal account.
- A private contact email + phone Google uses to reach your organization. Verified by one-time password; not shown publicly.
- A public developer email + phone that will be shown on your Google Play listing. Also verified by one-time password. Organizations must provide both sets.
- An organization registration document — certificate of incorporation, business license, or VAT registration certificate, issued by a government or business registry.
- A government photo ID for an authorized representative (driver's license, passport, or national ID).
- USD 25 for the one-time registration fee.
Step 1 — Create a Google Play Console developer account
Go to play.google.com/console/signup and sign in with the company's Google Account. When asked what kind of account you're creating, choose Organization — not Personal.
Step 2 — Link a Google payments profile
Google asks you to link a Google payments profile — this is how it collects and verifies your organization's legal name, address, and D-U-N-S number. Select an existing profile or create a new one.
Step 3 — Pay the USD 25 registration fee
Google charges a one-time USD 25 fee to register a developer account, paid with your card during signup. Unlike Apple's annual fee, this is paid once and never again.
Step 4 — Enter and confirm your D-U-N-S number
Enter your nine-digit D-U-N-S number. Google looks up your business information and shows it back to you — review it carefully and select Confirm.
Step 5 — Add your organization and contact details
Fill in the remaining details about your organization, then provide:
- Contact email + phone — how Google reaches you privately. Verified by one-time password (OTP). Not shown on Google Play.
- Public developer email + phone — shown on your Google Play listing. Also verified by OTP. Organizations must provide both.
Step 6 — Verify your identity and organization with documents
Google prompts you to upload official documents. The exact list depends on your country — Play Console shows the ones relevant to you. Typically:
- An organization registration document — certificate of incorporation, business license, or VAT registration certificate.
- A personal photo ID for an authorized representative (driver's license, passport, or national ID). The account owner or any authorized representative can provide this.
Enter the name and address exactly as they appear on the document you upload.
Step 7 — Wait for verification
Google reviews what you submitted; the account owner gets an email when verification is complete — usually within a few days. The Play Console home page shows a "we're verifying your identity" message meanwhile. When it's done, the banners disappear and your verified info appears on the Account details page.
Step 8 — Invite OpenCourt to your Play Console
Once your account is verified, add us so we can build and publish your app:
- In Play Console, go to Users and permissions → Invite new users.
- Enter apps@getopencourt.com.
- Grant the Admin (all permissions) account-level permission.
- Send the invitation, then let us know.
Troubleshooting
- I don't have a D-U-N-S number. Get one free — our guide shows the fastest route (about 5 business days via Apple's lookup tool, which issues the same number Google needs; requesting directly from Dun & Bradstreet can take up to 30 days). You can't create an Organization account without one, so start immediately.
- "Your organization name or address is no longer verified" / a mismatch banner. Your Google payments profile and your Dun & Bradstreet profile disagree. Fix the details (usually at Dun & Bradstreet), then approve the update in Google Payments Center. You typically have 28 days before apps are restricted.
- Verification was rejected. The most common cause is a document mismatch — the legal name on your D-U-N-S, your photo ID, and your registration document must all match. Resubmit with consistent documents.
- Sign-up is asking us to recruit testers. That means a Personal account was created. Personal accounts must run a 14-day closed test before launching anything — create an Organization account instead, which skips that entirely.
- Phone number won't verify. Switch between SMS and voice call. If your phone system has an auto-attendant, route the OTP call to a line a person can answer.
- We can't reach the account owner. Only the account owner can complete verification. If they've left the company, contact Google Play support and request a deadline extension in Play Console.
After you're verified
Invite us (Step 8) and tell us — we take it from there: the build, the store listing, review, and every update. On Android there's no annual renewal (the USD 25 was one-time), but keep two things current or Google can pull your app:
- Your D-U-N-S / payments-profile details — if they drift out of sync, fix promptly (you get a 28-day window).
- Your public developer email and phone — these must stay reachable, and Google's occasional updated agreements need accepting.
Create your Apple Developer account and invite OpenCourt
Set up the Apple Developer account your branded (white-label) iOS app is published under, and give OpenCourt access.
Common questions about your branded app
Answers to the questions companies ask most about their branded (white-label) app — ownership, fees, keeping it live, and timelines.